ResearchProjects

Although video has been used successfully in HIV prevention interventions, much remains unknown about how design considerations can influence the effectiveness of video content. This project conducted interviews to better understand participants’ responses to an educational video designed to encourage HIV testing. The video was offered to individuals who had declined an HIV test while visiting the emergency department in a major urban hospital. This research was designed to use computer-based video interventions to develop a more detailed understanding of how video content can be continually refined for greater effectiveness.